This video shows created content for a market campaign for USA Football. The video illustrates Facebook ads as a viable media platform, for marketing the the content.
This video explains the media rights deal between FOX and the UFC. It also explains the ROI FOX enjoys, as part of the agreement.
This photo shows an example of traditional media rights. In this example, Campbell’s Soup has paid for the right to be an official sponsor of the National Football League. In turn, they have permission to use the NFL’s logo and branding on their packaging.
This photo shows an example of traditional media rights. In this example, you can see all the Ohio State officially licensed merchandise. Companies pay Ohio State for the right to use it’s logo and name on their merchandise.